Yes, you can earn money by posting comments on blogs or social networks but also by “liking” or sharing various posts, as well as other similar and simple interactions like this one. How does it work? How do you get started? Where can you find people looking for this kind of service? That’s what you’ll find out in this article.
- Here's the program
- What exactly is it?
- What are the advantages of this type of service for the customer?
- What qualities are required to offer this type of service?
- What services can you offer?
- How do you get started selling your comments online?
- How much can you expect to earn in this business?
- 9 Tips for successfully selling your reviews
- Conclusion
- EcoTips
- Pros and Cons
- Information recap
What exactly is it?
Basically, you offer a service that involves interacting with online content published by others. This could include writing comments on blog articles, social network posts, YouTube videos, questions and/or answers on Q&A sites such as Quora, posts on discussion forums, and so on.
This type of writing will be the core element of your services, but you can also offer other types of interaction such as likes under Facebook, Twitter, YouTube posts, etc., or even shares, retweets, reposts, etc. on social networks. Come to think of it, there’s certainly room for even more similar things to be added.
What’s more, there’s a real demand for this kind of service, and it’s especially those who are launching a new project (a new website, a new YouTube channel, a new Instagram account, etc.), or who are looking to increase their number of subscribers, readers, customers, or visitors, who will be interested in what you have to offer. In short, anything that can help promote your customers’ content and increase their visibility.
But that’s not all! You can also broaden your offer by offering reviews of products and services on online stores, sales platforms, SAAS (“Software as a Service”), etc. Companies are often looking for “honest”, positive reviews to attract new customers, and some are willing to pay for them, especially when it comes to a new service or product.
Your main role will therefore be to write relevant and useful reviews, objective and constructive criticism that will help consumers make decisions (well, mostly push them to take action), and any other type of shorter or longer texts that are commissioned from you. In some cases, you won’t even have to write a single line; just copy and paste the text the customer sends you.
The advantage of this activity is that it doesn’t require advanced technical skills. If you have a good command of the language, and can write comments and reviews in an interesting and clear way, then you’ve already got the basics to get started.
This activity, which can be described as “professional commentator” or “online engagement provider”, is already quite present (and even competitive) on the web, especially with the arrival of tools boosted by artificial intelligence, but there are still ways to find your place in this market as we’ll see below.
What are the advantages of this type of service for the customer?
Comments offer multiple benefits to your customers. Firstly, they provide an indicator of the activity and traffic on a website or social networking profile. Secondly, comments can be used to insert relevant keywords, helping to improve the SEO (Search Engine Optimization) of online content. Beyond that, comments can be used as a medium for slipping in backlinks, boosting a site’s visibility and positioning in search engine results. Finally, by publishing comments on a specific topic, you can help generate discussion and draw public attention to particular themes or products that your customer wants to highlight. This can therefore be a powerful tool for promoting their business or brand effectively and organically.
Offer backlinks?
Backlinks are links that direct users to a specific page on the web, such as a blog post, website, or online store. They play a crucial role in page ranking on search engines such as Google, Bing, Yahoo, Duck Duck Go, and others. These search engines use backlinks as an indicator of a page’s popularity and authority, which can influence its ranking in search results. Knowing this, it’s easy to understand their importance.
Nevertheless, you should be aware that adding backlinks “artificially”, i.e. by generating them in an unnatural or misleading way, is strictly forbidden by search engines. This practice is considered a violation of their quality guidelines and may result in penalties for the website concerned. So, be careful when adding links in your comments or any other form of interaction on the web, to comply with the rules and avoid any negative consequences for you and your customer.
What qualities are required to offer this type of service?
There are a number of essential qualities that can make a real contribution to the success of your business. First of all, an excellent command of the language is essential (especially in writing!). The ability to write clear comments or reviews, with well-structured sentences and no spelling mistakes, is essential to offering a professional and fully satisfying service to your customers.
Creativity is also a valuable quality in this field because not only do you have to write relevant reviews, they also have to be “authentic”. The last thing you want is for readers to be able to spot the “subterfuge”. In this field (as in others), true professionalism consists precisely in pretending to be a lambda and therefore unprofessional.
Another major asset is your ability to adapt to different topics and audiences as you may be asked to comment on a wide variety of content, from travel blogs to technology products to entertainment videos. By understanding the specifics of each niche, you’ll be able to offer more targeted and relevant services, which will retain your customers and attract new ones.
What services can you offer?
I’ve already mentioned a few of the most common and in-demand, but there are many more. Here’s a short, non-exhaustive list—it’s up to you to come up with more.
- Write comments on blog articles, social network posts, videos, and other online content to generate engagement and interaction.
- Post on forums and participate in discussions to stimulate interest around a specific topic and draw attention to a brand, product, or service.
- Posting questions or answers on platforms such as Quora or other Q&A sites, offering subtle advertising for a brand or company while generating user interest.
- Write reviews on specialized sites to evaluate products, services, or purchasing experiences, thus positively influencing the decisions of other consumers.
- Write an entire article on your blog or a long post on your social networks about a product, service, or company.
- Write testimonials and recommendations on professional platforms or review sites to reinforce the reputation of a company or professional.
- Publish creative and captivating content on social networks such as images, videos, or infographics to promote products or services in a visually appealing way.
- Offer likes, favs, positive ratings and other similar elements.
- Offer to share articles or posts on social networks or elsewhere.
- Offer your services in several languages if you’re multilingual.
Selling reviews?
Why not, but certain sites such as Trustpilot, Capterra or G2, which specialize in reviews left by customers and professionals, strictly prohibit the use of this type of service. This is clearly stated in their general conditions of use, so it’s best to avoid it. What’s more, these sites have fairly effective tools for detecting “fraud”, so there’s also a risk that you’ll be banned from one of these platforms if you don’t follow their rules. You’ve been warned, so it’s up to you.
How do you get started selling your comments online?
Here are the essential steps to get your business off to a good start and attract your first customers.
1Identify your skills and niche: Start by clearly defining the services you can offer. Are you a talented writer capable of providing quality comments and reviews? Or perhaps you have specific expertise in a particular field that could attract target customers? Identify your skills and choose a niche in which you feel comfortable to position yourself optimally. And don’t hesitate to train yourself if you need to because not everyone is born with the ability to write.
2Create a portfolio or online showcase: Before you start looking for customers, it’s best to be able to present your services and show off your talent. Create a simple but professional website (or even a Facebook page) where you can post examples of your comments, likes, shares, or testimonials from satisfied customers.
3Go through a freelance marketplace: There are many platforms for offering this kind of service, and among them are online marketplaces for freelancers such as Fiverr, UpWork, PeoplePerHour, Guru, etc. Do some research to find the most popular platforms in your niche, then create a “seller” account on the ones you find most suitable.
4Networking and marketing: Once you’ve got your portfolio in place and registered on freelance platforms, start marketing yourself by actively engaging with communities you’ll find on forums, specialized sites, or groups on social networks (Facebook, LinkedIn…). Participate in discussions, offer useful advice, and demonstrate your expertise in your field. Networking and word-of-mouth marketing can be powerful ways of attracting your first customers.
5Make attractive offers: To attract customers’ attention, make initial offers that catch the eye. You can offer discounted services for your first customers or create packages that include different types of interaction. Be sure to highlight the benefits of your services and demonstrate the added value that each of your customers will benefit from.
6Be professional and responsive: Once you have customers, make sure you provide impeccable service. Be attentive to your customers’ needs, write quality reviews that meet specifications, respect agreed deadlines, etc. Impeccable customer service will help you retain existing customers and generate referrals from potential new ones.
By following these steps, you’ll be well on your way to launching a successful online business. Bear in mind that patience and perseverance are essential as it can take some time to establish your good reputation and attract regular customers. But with a professional and creative approach, you should be able to develop a successful little business in this field fairly quickly.
How much can you expect to earn in this business?
As always, it’s hard to say, especially as this activity is not a clearly defined profession, and above all, it’s relatively recent. First of all, you should know that it’s more of a complementary activity, and that few people manage to earn a salary equivalent to a full-time job. I’m not saying it’s impossible, but you’ll have to work hard to find customers and offer a complete, high-quality service!
The amount you can expect to earn will depend on a number of factors, such as your niche, your expertise, your ability to stand out from the competition, and of course, the volume of customers you can attract. In the beginning, your earnings will be fairly (or perhaps even very) modest, but as you develop your reputation, refine your offer, improve your skills, and find new customers, they should increase gradually, but significantly.
For some, this activity can be a way of earning a comfortable additional income while allowing them to work at their own pace and have flexibility in their schedule. For others, it can be an opportunity to test the market and hone their writing, marketing, and customer service skills, with a view to taking on more ambitious projects in the future (copywriter, ghostwriter, book writer…).
But whatever you do, be proactive in your marketing approach, seek out related business opportunities, and cultivate positive relationships with your customers. With dedication, determination and creativity, you could be able to turn this side business into a primary source of income.
9 Tips for successfully selling your reviews
Here are a few valuable tips to help you offer a quality service and contribute to the success of your business.
- Always try to write your reviews in an “inconspicuous” manner, i.e. to be both ordinary and interesting so that no one can guess that you’re being paid to do so. You could, for example, ask a question and then answer it (using a different nickname), react to a “real” message left by another visitor, respond to a specific point in the article, etc. But the important thing here is to publish content that looks authentic.
- If you’re writing several comments on the same site, and especially on the same article, vary the writing styles, the user names (just a first name, a first name + a surname, a first name + a year, a nickname, the name of a historical character or from popular culture, initials or capital letters, etc.), vary the number of words and the type of content, vary the number of words, sentences and lines, sometimes ask a question, or give your opinion, offer additional information, sometimes use a profile photo and sometimes not… In short, pretend to be several people (yes, like a schizophrenic 😋).
- Read articles or posts submitted to you carefully so that you understand what they’re about before commenting on them. If you don’t, there’s a good chance that your comments will be either inaccurate or completely off the mark.
- If you’re in any doubt about the content or type of comment you should leave, or if the subject of the post or article is too specialized for you, don’t hesitate to ask your client for advice but also to do some additional research on the subject to be even more relevant.
- You can use AI tools, such as ChatGPT, to come up with ideas for comments, but it’s better to write them yourself as the results generated by AI are often banal, disappointing, irrelevant, and easily spotted.
- Offer comments, likes, and shares spread over several days or even weeks as the services we find most of the time do so in 24 or 48 hours, which can look suspicious to search engines, social networking platforms, or even the expert eye of a professional.
- Suggest your customers insert keywords (SEO) in your comments, and if they’re not sure which ones, use tools such as SEMrush, Ahrefs, MOz, Google Keywords Planner, etc., to find them yourself. As this research can represent an additional workload and incur extra costs, don’t hesitate to offer it as an option at extra cost.
- Don’t be too complimentary in your comments. If you give a glowing response to an article that’s basically pretty boring, you’ll be immediately burned and readers will discover that you’re a fraud.
- Get straight to the point in your comments because if you embellish or beat around the bush too much, it can be seen that it’s a “fake”.
Conclusion
So, that’s all I could say about this idea of how to make money by offering comments, likes, shares, and other online interactions! You’ve learned that providing relevant comments, accompanied by likes and shares, can help your customers gain visibility and thus potentially boost the number of visitors and interactions on their various content.
Of course, to succeed in this business, you’ll need a healthy dose of creativity to showcase your customers’ content and encourage user engagement. But don’t worry, you probably already have all the skills you need to get started. And if you’re lacking some, acquiring them shouldn’t be complicated.
Just remember to play by the rules. Avoid crossing the boundaries set by the sites, search engines (be careful with backlinks!), and platforms on which you interact (especially those offering reviews). An ethical and professional approach will help you build a solid reputation and customer loyalty.
So, if you’re up for this exciting challenge, go for it! Launch yourself into this business with enthusiasm, showcase your skills, and you can start earning money.
And then feel free to leave a comment below and join the discussion (it’ll be good practice 😁)! I’d love to read your questions or comments.
EcoTips
Environmental and climate change issues are more than ever at the heart of the concerns of this 21st century, which is why I am proposing a few ideas that will enable you to limit the negative impact that the implementation of this idea could have.
These solutions that I suggest are sometimes largely insufficient to compensate for these negative impacts, such as carbon offsetting. Unfortunately, there is not always an ideal and 100% efficient solution, far from it. And if you have others, please do not hesitate to share them in the comments below.
In order to work more comfortably, perhaps you’ll decide to use a computer rather than on your phone or tablet? If so, I suggest you opt for a laptop model (which consumes less energy than a desktop tower) and an entry-level model since this activity mainly consists of just surfing the web and writing a few texts, which doesn’t require any particularly high capacity or power.
Pros
- Work from home or while traveling
- Relatively simple work but useful for others
- The possibility of managing your time and having another job on the side
Cons
- Don’t expect to make much money from this activity.
- Competition is real, especially in languages such as English.
Info
- Location: At home or anywhere else, as long as you have an Internet connection.
- Investment: The price of a laptop, if you don’t have one and need one.
- Earnings perspective: A few hundred dollars a month maximum, rarely more.
- Required: Ability to write without spelling, grammar, or syntax errors, interest in all kinds of subjects, good communication skills and a minimum of professional rigor.
- Risk level: Low
- Implementation time: Very fast
- Material needed: A laptop computer but a tablet can also do the job.
Always looking for extra ways to earn more money so I will take your suggestions and see how well I fare. I guess it’s mostly a matter of picking the right niches for comments. I have experience in a lot of different areas so I could start there, I guess.
Will also try to follow this: “be proactive in your marketing approach” so I can always find new clients and opportunities. Thanks!
I’m glad my advice helped you. 😉 Don’t hesitate to come back if you need any additional help.
It’s all good advice but I would to hear more in-depth advice on how to get more clients. Even on places like UpWork or Fiverr, it’s sometimes hard to get new clients. Except for running ads and what you’ve already mentioned, what else could someone do to find people in need of such services?
Hi Felicia! That’s a good question, and I think this article might help:
https://sweekr.com/blog/find-new-customers/
I’ll probably add that link to this article.